Winning the Zero Moment of Truth by Jim Lecinski

Winning the Zero Moment of Truth

Winning the Zero Moment of Truth by Jim Lecinski
Publisher: Vook 2011
ISBN/ASIN: B0057YD3WQ
Number of pages: 75
Winning the Zero Moment of Truth is a powerful new eBook by Jim Lecinski, Google's Managing Director of US Sales and Service and Chief ZMOT Evangelist. Jim shares how to get ahead at this critical new marketing moment, supported by exclusive market research, personal stories, and insights from C-level executives at global leaders like General Electric, Johnson & Johnson, and VivaKi.
Business & Investing Marketing & Sales Computers & Internet Business & Culture Web Marketing



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