Fundamentals of Global Strategy by Cornelis de Kluyver

Fundamentals of Global Strategy

Fundamentals of Global Strategy by Cornelis de Kluyver
Publisher: The Saylor Foundation 2013
ISBN/ASIN: 1606490729
Number of pages: 257
Creating a global competitive advantage has become a key strategic issue for many companies. Crafting a global strategy requires making decisions about which strategy elements can and should be globalized and to what extent.
Business & Investing Management & Leadership Strategic Management & Organizational Studies



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